The plan lives in your head
You know she needs three enzyme treatments before you touch a peel, but that sequence sits in your notes app and nowhere she can see it.
Roughly $840 of unbooked series work per client, per year
For licensed estheticians
Turn a first facial into a six visit skin plan your client actually finishes at home.
GlowIntake takes the consultation you already run and turns it into a staged plan: what you treat in the room, what she uses on which nights, and what you both expect to see by visit three. She leaves with the schedule on her phone instead of a folded card in her bag.
- Used in 214 US skincare studios and solo treatment rooms
- Encrypted client records, signed consent forms, US hosting
- Most rooms send their first plan within one afternoon
68%
of clients who receive a staged plan book visit two before they leave the room
The honest part
The consult was excellent. The follow through is where the money leaks.
You read her skin correctly on day one. You told her what to use, in what order, and how long the purge would last. Six weeks later she is back with a drugstore acid she bought on a Tuesday and no memory of the schedule you gave her.
Home care goes quiet by week two
She skips the retinoid on night four, gets flaky, stops entirely, and never tells you until the next appointment.
Retail reorder rates fall under 20% without a written schedulePaper intake, twice
She fills the form in the waiting chair, you retype the medications into your booking software, and the contraindication list ages out within a season.
18 to 25 minutes lost per new client fileNo before to compare the after to
Progress photos sit on a camera roll with no lighting note and no date pairing, so improvement becomes a matter of opinion.
Rebooking drops when results cannot be shown
How it works
Four steps from the intake form to a plan she can follow on a Wednesday night.
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Send the intake before she arrives
Your booking confirmation carries a link to a skin history form: medications, actives in current use, sun exposure, prior peels, waxing, isotretinoin history and pregnancy status. She completes it at home, so the first ten minutes of the appointment are hands on skin instead of a clipboard.
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Log the reading during the consult
Score hydration, barrier condition, congestion, pigment and sensitivity on a five point scale, mark the zones on a face map, and attach two photos taken under your own room light. The record takes about ninety seconds and becomes the baseline everything else is measured against.
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Build the six visit sequence
Pick a starting protocol and GlowIntake lays out six appointments with spacing, the treatment for each one, and the point where you step up strength. Adjust any visit, move a date, or swap a modality and the rest of the timeline shifts with it.
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Send the plan and the home schedule
She gets a page with her plan: morning and evening products by night of the week, the two weeks where flaking is expected, and the date of her next visit. Check ins land by text at day 4, day 14 and day 30, and her answers come back to your dashboard.
Every plan carries your studio name, your retail lines and your cancellation policy. Nothing in the client view mentions GlowIntake.
What is inside
Built around the way a treatment room actually runs, not around a generic client database.
Digital skin history intake
A form written for esthetics, not borrowed from a medical office: actives in use, recent injectables, retinoid tolerance, waxing and sun exposure. Flags fire automatically when an answer rules out a peel or a wax that day.
Zone by zone condition tracking
Mark congestion, erythema, dehydration and pigment on a face map with a five point score for each zone. Every visit stacks on the last one, so you can see whether the cheeks moved while the chin stayed put.
Staged treatment timeline
Six visits laid out with correct spacing for enzymes, superficial peels, dermaplaning and microcurrent, including the rest weeks. Change one date and the whole sequence moves without you rebuilding it.
Home product schedule by night
Assign her cleanser, acid, retinoid and SPF to specific days rather than a vague morning and evening list. The schedule ramps frequency over four weeks, which is what keeps a first time retinoid client from quitting.
Paired progress photography
Shoot from three fixed angles with an on screen ghost image of the previous session, so the lighting and the head position match. Side by side comparisons print or send with her consent recorded on the file.
Timed check ins and reorder nudges
Automatic texts at day 4, day 14 and day 30 ask two questions each: is anything stinging, and are you still on schedule. When a product is calculated to run out, she gets a reorder note with your retail link, not a generic reminder.
What changes
The numbers rooms report after their first full season on a plan.
3.4x
More series bookings than single facials. When the sixth visit already has a date and a purpose, the conversation at the desk is about the calendar rather than about whether to come back.
+$47
Average retail per visit across studios in their second quarter of use. The lift comes from scheduling products by night, so she finishes a bottle and reorders instead of abandoning it half full.
21 min
Saved per new client between the pre sent intake, the scored face map and the plan that writes itself from the protocol you picked. That is one extra express treatment on a busy Saturday.
76%
Of clients still on their home schedule at day 30, measured by the check in replies. Rooms without a written schedule report roughly half of that when they audit their own reorder history.
From the room
Estheticians who stopped rewriting the same plan on the back of a business card.
I have been licensed nineteen years and I have never had a clean way to show a client that her congestion score went from four to one. Now I pull the face map up on the tablet and she books the next three visits standing right there. My series bookings doubled between March and August.
The intake catching an accutane answer before she was on my bed is worth the subscription on its own. Second best part is the day 4 text. Two clients told me their skin was stinging and I moved them off the acid before they gave up on me completely.
I run one room by myself and my notes used to live in three places. The plan going out to her phone before she is back in her car changed my retail more than any product training I have paid for. My reorder rate on the retinoid line is now over seventy percent.
214US studios and solo rooms
38,900Skin plans sent to clients
4.8 of 5Average operator rating
Protocol library
The sequences already written, ready for you to edit into your own language.
Nobody wants to build a treatment plan from an empty screen between two clients. Fourteen starting sequences ship with the account, each one written with spacing, contraindications and a matching home schedule, and each one editable down to the last line.
Congestion and active breakouts
Three enzyme and extraction visits at ten day spacing, then a step up to a salicylic peel once the barrier holds. Home care starts at two acid nights a week and climbs to four across the first month.
Six visits over eleven weeksPost inflammatory pigment
Alternating brightening treatments with rest weeks, paired with a strict daily SPF prompt that repeats in every check in text. The plan holds the strength flat until the day 30 reply confirms no rebound.
Six visits over fourteen weeksCompromised barrier repair
Written for the client who arrived over exfoliated from a home routine she found online. Everything is stripped back to hydration and lipid support for four weeks before a single active returns.
Six visits over ten weeksPerimenopausal dryness and laxity
Microcurrent and hydrating treatments on a fortnightly rhythm, with home care built around a peptide serum and a richer night occlusive. Scored on hydration and texture rather than on breakouts.
Six visits over twelve weeksBridal and event countdown
Back timed from a fixed date so the last peel lands no closer than three weeks out. The timeline refuses to schedule anything aggressive inside the final fortnight, which saves the conversation you dread.
Six visits over sixteen weeksRosacea and reactive skin
Low stimulation facials with cool modalities and a home schedule that introduces one product at a time, ten days apart, so a flare can be traced to a single cause instead of a whole routine.
Six visits over fifteen weeks
Is this your room
Written for one provider with a full book and no front desk.
GlowIntake fits a licensed esthetician who works alone or with a small team, sees the same clients across a season, and sells retail she believes in. It fits studios in salon suites, standalone skincare rooms and small wellness practices where the person who treats the skin is also the person who answers the phone.
It is a poor fit for a high volume chain that needs payroll, inventory and time clocks in one system, and for a clinic where a physician writes the protocol. If that is you, we will tell you on the call rather than after your first invoice.
Works alongside your booking system
Appointments stay where they are. GlowIntake adds the clinical record, the plan and the home schedule on top of the calendar you already keep.
Your name on everything the client sees
The plan page, the check in texts and the progress comparison carry your studio name and your colors. Your client never hears ours.
Records you can take with you
Export every file as PDF and CSV on any plan, any month, without asking anyone. Your client history belongs to your business.
Pricing
Recommended
One flat monthly rate per room. No commission on your retail.
Every plan includes unlimited clients, unlimited skin plans and unlimited photo storage. You are paying for the room, not for the number of faces that come through it.
Solo Room
$29 per month
One licensed provider, one treatment room.
- Digital skin history intake with contraindication flags
- Zone scoring and face map history
- Six visit plans and home product schedules
- Paired progress photos, 5 GB of storage
- Email support, replies within one business day
Studio
$65 per month
Up to four providers sharing one client book.
- Everything in Solo Room, for four providers
- Automatic check in texts at day 4, 14 and 30
- Retail reorder timing and your product links
- Protocol library you can edit and share across the team
- Calendar sync with Square, Vagaro, Boulevard and Google
Studio Plus
$135 per month
Multi room studios and two location owners.
- Everything in Studio, unlimited providers, two locations
- Series completion and retail reporting per provider
- Custom consent and release forms with signature capture
- 100 GB of photo storage and full record export any time
- Onboarding call and protocol build with our team
Every plan is billed monthly in US dollars and can be cancelled at any time from your account settings. No annual contract, no setup fee, and your client records export to CSV and PDF whenever you ask.
Questions
What estheticians ask before they move their book across.
No. Solo Room is $29 per month whether you see 40 clients a year or 400, and the same holds for Studio at $65 and Studio Plus at $135. What changes between tiers is the number of providers, the automated check ins, the reporting and the photo storage. If you outgrow a tier we prorate the difference on your next invoice rather than charging you twice.
Most solo rooms send their first plan the same afternoon they sign in. You add your studio details, pick your retail lines from the product library or type your own, and choose two or three protocols you already run. Studio Plus includes a onboarding call where we build your protocols with you and import an existing client list from CSV. Nothing needs to be finished before you see your first client on it.
Your records live on encrypted servers in the United States and are visible only to the providers you invite to your account. Photos are stored separately from names and are never used for training, marketing or any purpose you have not approved. We do not sell data, we do not share it with product brands, and we never send anything to a client without your action. You can export or permanently delete a client file at any moment.
GlowIntake is not a booking system and does not try to replace one. Studio and Studio Plus sync appointments both ways with Square Appointments, Vagaro, Boulevard and Google Calendar, so a plan date you set here shows up on the calendar you already run your day from. Solo Room reads a calendar feed one way, which is enough for most single provider rooms. If your system is not on the list, tell us and we will confirm whether the calendar feed covers it.
You cancel in your account settings and the subscription stops at the end of the month you already paid for. Nothing is charged for closing the account and you owe no advance notice. Before your access ends you can download every client record, every skin plan and every photo as a zip file with a readable PDF per client. If you come back in the spring your data is still there for twelve months.
No, and it is built to keep you on the right side of that line. GlowIntake never diagnoses a condition and never names a prescription product. It records what you observe, stages the treatments you are licensed to perform, and schedules over the counter home care you retail. Where an intake answer suggests something outside esthetic scope, the file prompts a referral note to a physician instead of a treatment. State board language differs, so you set the wording of your own consent and referral text.
Treatment Room
Reporting from the treatment room, written for the woman who owns it
Treatment Room is our magazine for licensed estheticians. It covers state board scope, series pricing, room economics and the craft of a first consultation, with no shortcuts and no borrowed advice from other trades.
practical guide
How do I build a six visit skin plan a new client will actually finish and pay for?
A six visit series only works if the spacing, the price and the home routine all line up. Here is how to structure the arc from consultation to maintenance without losing the client at visit three.
regulation and compliance
What does my state board actually let me do to a client's skin, and where is the line?
Scope of practice varies sharply by state, and the gray zones sit around depth, devices and needles. A working map of what an esthetician license covers and who to ask when a rule is unclear.
comparison
Should I rent a room in a salon suite or sign my own commercial lease this year?
Suite rent looks simple and a storefront looks like growth. Compare the two on real monthly cost, buildout, plumbing, insurance and how easily you can walk away.
Talk to us
Tell us how your room runs and we will show you your own first plan.
A demo is twenty five minutes on a video call, run by someone who has sat in a treatment room and watched an intake go wrong. Bring one real client history, with the name removed, and we will build the six visit sequence with you on the screen.
If it is not a fit for the way you work, we will say so on the call. You will still leave with the face map scoring sheet as a PDF you can print and use tomorrow.
Same week scheduling
We answer every request within one business day and hold demo slots on Tuesday and Thursday evenings for providers who work Saturdays.
No sales script
Nobody will call you twice. One reply, one call, and a written summary with the pricing that fits the number of providers in your room.
One reply from a person, usually the same day, never an automated sequence. A note sent directly to jimenezjulien42@gmail.com reaches the same esthetician who reads this form.