Free tool
Treatment room capacity calculator
Set your open hours, your facial length and your turnover time, and see how many plan clients one room can honestly carry.
Free tool, no sign up
Enter your facial price, your series price and what a visit really costs you, and see what the whole plan keeps.
Estheticians usually price a series by taking the single facial price and knocking something off it, because that feels fair to the client and easy to explain. What that arithmetic hides is the cost side. Every visit spends backbar product, laundry, disposables and a card fee, and those costs do not shrink when you discount the price.
This calculator does the whole plan at once. It prices the series, subtracts the per visit costs across all the visits, adds what you keep on the home care products the plan puts in her hands, and then compares the result against what the same client would have been worth booking a couple of single facials and drifting away. That last number is usually the one that settles the pricing argument.
Service revenue from the plan
$750
Treatment revenue only, before costs and before any retail.
What the whole plan keeps
$709
Treatment revenue less per visit costs, plus your retail profit on home care.
Kept per visit
$118.17
What each hour on the table is really worth once the plan is finished.
Gain over the no plan version of this client
$461
The difference between a client on a plan and the same client booking singles.
These are per client figures for one completed plan, so multiply by the number of plans you can start in a month to see the annual picture.
Most estheticians agonize over how much to take off the sixth visit and almost none of them price the cost side. If a facial spends about twenty dollars in backbar, laundry, disposables and card fee, then six visits carry roughly one hundred twenty dollars of cost before you have paid yourself anything or covered the rent on the room.
Run the calculator with your real numbers and the picture usually flips. A modest per visit discount that secures six visits and a retail attachment beats a full price client who comes twice. The plan wins on volume of finished visits, not on the sticker price of any single one.
Home care is not a bolt on to the series, it is the reason the series works. Skin that is being supported at home between appointments shows change faster, and change is what keeps a client turning up for visit four when the weather is bad and she is tired.
Count retail as plan profit rather than as a separate hustle. When you enter the retail number here, use what you keep after wholesale cost, not the shelf price. If that figure is small it usually means the routine you send home is too complicated to be followed, which is a protocol problem before it is a pricing problem.
Add up backbar product used in one facial, laundry for the linens on that bed, disposables such as gauze and gloves, and the card processing fee on the payment. Most single room practices land somewhere between fifteen and thirty dollars. If you have never measured it, weigh or count your backbar over a week and divide.
No, and that is deliberate. Rent, insurance and software are fixed monthly costs that do not change when one more client books, so keeping them out lets you compare plans against singles cleanly. Cover those from your monthly total, not from the per plan figure this tool produces.
Lower the visits in plan number until it matches what actually happens and see what the plan is worth then. The gap between the six visit figure and your real completion figure is exactly what better spacing, checkpoints and a followable home routine are worth to your book.
Free tool
Set your open hours, your facial length and your turnover time, and see how many plan clients one room can honestly carry.
Working document
Everything that has to happen between a new client booking and her leaving with a dated six visit plan and a home routine she will follow.
A margin per visit is a promise your rebooking has to keep, and it disappears the moment a client goes quiet after her second facial. GlowIntake holds the consultation, stacks skin conditions visit over visit so you can read visit five against visit one, and sends the dated home product schedule that keeps her going in between. Book a demo and bring the numbers you just entered.